Pre fall collection!Pre fall collection!
Summertime Blues - Denim Jeans and Shorts!Summertime Blues - Denim Jeans and Shorts!
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Shop by Collection

DENIM
DENIM
TOPS
TOPS
SHOES
SHOES
GRAPHIC TEES
GRAPHIC TEES

new arrivals

Curated by Tiffany

Our newest summer arrivals in fresh prints and softy comfy fabrics you’ll love to wear!

SHOP THE STYLE
New Arrivals
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Striped Sleeveless Mini Zip V Neck Set

Striped Sleeveless Mini Zip V Neck Set

Striped Sleeveless Mini Zip V Neck Set

$103.90
$103.90

X Stitch Crewneck Pullover

X Stitch Crewneck Pullover

$46.90
$46.90
Striped Puff Sleeve Knit Top
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Striped Puff Sleeve Knit Top

Striped Puff Sleeve Knit Top

$51.90
$51.90
Judy Blue HW Tummy Control Ankle Wide "Claudia"
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Judy Blue HW Tummy Control Ankle Wide "Claudia"

Judy Blue HW Tummy Control Ankle Wide "Claudia"

$74.90
$74.90
Elise Textured Shirred Waist Poplin Top
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Elise Textured Shirred Waist Poplin Top

Elise Textured Shirred Waist Poplin Top

$57.90
$57.90
Premium Sculpted Bubble Blouse
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Premium Sculpted Bubble Blouse

Premium Sculpted Bubble Blouse

$57.90
$57.90
Charlotte Gingham Button Down Shirt
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Charlotte Gingham Button Down Shirt

Charlotte Gingham Button Down Shirt

$57.90
$57.90
Layered Effect Pullover Top
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Layered Effect Pullover Top

Layered Effect Pullover Top

$69.90
$69.90
Raw Hem Straight Leg Denim Pant-D
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Raw Hem Straight Leg Denim Pant-D

Raw Hem Straight Leg Denim Pant-D

$66.90
$66.90
Raw Hem Straight Leg Denim Pant-B
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Raw Hem Straight Leg Denim Pant-B

Raw Hem Straight Leg Denim Pant-B

$66.90
$66.90
Floral Print Cropped Stretch Pants
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Floral Print Cropped Stretch Pants

Floral Print Cropped Stretch Pants

$78.90
$78.90
Loose Fit Striped Sweater
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Loose Fit Striped Sweater

Loose Fit Striped Sweater

$47.90
$47.90
Striped Long Sleeve Crew Neck Pullover Sweater
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Striped Long Sleeve Crew Neck Pullover Sweater

Striped Long Sleeve Crew Neck Pullover Sweater

$41.90
$41.90
Ultra Soft Cloudy Touch Cashmere Feel Cardigan
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Ultra Soft Cloudy Touch Cashmere Feel Cardigan

Ultra Soft Cloudy Touch Cashmere Feel Cardigan

$47.90
$47.90
Ultra Soft Cloudy Touch Cashmere Feel Cardigan
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Ultra Soft Cloudy Touch Cashmere Feel Cardigan

Ultra Soft Cloudy Touch Cashmere Feel Cardigan

$46.90
$46.90
Relaxed Fit Pullover Sweater
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Relaxed Fit Pullover Sweater

Relaxed Fit Pullover Sweater

$53.90
$53.90
Vintage-inspired Floral Patchwork Print
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Vintage-inspired Floral Patchwork Print

Vintage-inspired Floral Patchwork Print

$49.90
$49.90
Square Neck Cap Sleeve Top
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Square Neck Cap Sleeve Top

Square Neck Cap Sleeve Top

$38.90
$38.90
Dusty Teal Reversible Striped Top
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Dusty Teal Reversible Striped Top

Dusty Teal Reversible Striped Top

$35.90
$35.90
Soft Seamless Striped Scoop Neck Top
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Soft Seamless Striped Scoop Neck Top

Soft Seamless Striped Scoop Neck Top

$37.90
$37.90
Reversible Forest Night Lace Textured Tank Top
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Reversible Forest Night Lace Textured Tank Top

Reversible Forest Night Lace Textured Tank Top

$33.90
$33.90
Sleeveless Knit Sweater Top
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Sleeveless Knit Sweater Top

Sleeveless Knit Sweater Top

$32.90
$32.90
Oversized Stripe Casual Knit Top With Half Sleeves
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Oversized Stripe Casual Knit Top With Half Sleeves

Oversized Stripe Casual Knit Top With Half Sleeves

$38.90
$38.90
Textured Knit Casual Comfy Top
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Textured Knit Casual Comfy Top

Textured Knit Casual Comfy Top

$36.90
$36.90

No Back Gap. Tummy Control. Butt Lifting Fit.

Avery Denim Co.
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Avery Denim The Tailored Trouser - Classic Blue

Avery Denim The Tailored Trouser - Classic Blue

Avery Denim The Tailored Trouser - Classic Blue

$88.00
$88.00
Avery Denim - The Classic Straight - Light Vintage Blue

Avery Denim - The Classic Straight - Light Vintage Blue

Avery Denim - The Classic Straight - Light Vintage Blue

$88.00
$88.00
Avery Denim - The Everyday Skinny - Classic Blue

Avery Denim - The Everyday Skinny - Classic Blue

Avery Denim - The Everyday Skinny - Classic Blue

$88.00
$88.00
Avery Denim The Modern Barrel - Vintage Indigo

Avery Denim The Modern Barrel - Vintage Indigo

Avery Denim The Modern Barrel - Vintage Indigo

$88.00
$88.00
The Statement Straight - Textured Classic Blue

The Statement Straight - Textured Classic Blue

The Statement Straight - Textured Classic Blue

$88.00
$88.00
AVERY - The Weekend Wide - Deep Indigo
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AVERY - The Weekend Wide - Deep Indigo

AVERY - The Weekend Wide - Deep Indigo

$88.00
$88.00
Avery Denim The Relaxed Skinny - Deep Indigo
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Avery Denim The Relaxed Skinny - Deep Indigo

Avery Denim The Relaxed Skinny - Deep Indigo

$88.00
$88.00

Rave Reviews

What some of our 20k customers think...

“I love the way these shorts look, fit and feel!!! I was able to size down to a large and still have enough room! I wear the XL in my other Judy Blue shorts. By favorite pair of shorts, so far!!!”

Christina

“Just received my Avery Jeans. I love them!!! The fit and the customer service from Emma Lou's make everything so easy.”

Shelley

“Extremely soft and comfortable top that is absolutely perfect with white denim or regular denim! wore with white Judy blue kick flares and got TONS of compliments!”

Kayla

“I've ordered from Emma Lou's Boutique several times before, and this time, my daughter and I visited the Magnolia location. We were so thrilled we made the trip! The selection was truly amazing.”

Shannon

“This t-shirt is soft and has great colors. I love all my graphic T’s I get from Emma Lou’s!”

Beth

“My jeans were exactly as described, fit perfectly and arrived within a few days. I will be ordering again. I’m a very satisfied customer!”

Chere

“Got my Avery trouser jeans yesterday!!!! I am so EXCITED! THESE are the softest, best fitting jeans!!!! Tiffany you are amazing!! Thank you so much. (I'm going to need more, just sayin' 😊)”

MARSHA G.

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