Double Dip Denim Sale!Double Dip Denim Sale!
Emma Lou Exclusive DesignsEmma Lou Exclusive Designs
FAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERS FAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERSFAST, FREE SHIPPING ON ORDERS $50+EASY 30 DAY RETURNSVISIT US IN MAGNOLIA, TXCURATED COLLECTION556k+ HAPPY CUSTOMERS

Shop by Collection

DENIM
DENIM
TOPS
TOPS
SHOES
SHOES
GRAPHIC TEES
GRAPHIC TEES

new arrivals

Curated by Tiffany

Our newest summer arrivals in fresh prints and softy comfy fabrics you’ll love to wear!

SHOP THE STYLE
New Arrivals
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Coastal Breeze Denim Blue Striped Top
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Coastal Breeze Denim Blue Striped Top

Coastal Breeze Denim Blue Striped Top

$51.90
$51.90
Mid Rise Ankle Jeans With Print Detail
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Mid Rise Ankle Jeans With Print Detail

Mid Rise Ankle Jeans With Print Detail

From $68.90
From $68.90
Scalloped Short Sleeve Button Down Knit Cardigan-Dusty Blue
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Scalloped Short Sleeve Button Down Knit Cardigan-Dusty Blue

Scalloped Short Sleeve Button Down Knit Cardigan-Dusty Blue

$23.90
$23.90
V-Neck Sleeveless Relaxed Fit Tiered Dress
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V-Neck Sleeveless Relaxed Fit Tiered Dress

V-Neck Sleeveless Relaxed Fit Tiered Dress

$62.90
$62.90
Raglan Long Sleeve Relaxed fit Shirt
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Raglan Long Sleeve Relaxed fit Shirt

Raglan Long Sleeve Relaxed fit Shirt

$57.90
$57.90
V-Neck Sleeveless Top Crafted From Embroidered Woven Fabric
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V-Neck Sleeveless Top Crafted From Embroidered Woven Fabric

V-Neck Sleeveless Top Crafted From Embroidered Woven Fabric

$39.90
$39.90
Drawstring Wide Leg Stripe Denim Pants With Pockets
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Drawstring Wide Leg Stripe Denim Pants With Pockets

Drawstring Wide Leg Stripe Denim Pants With Pockets

$61.90
$61.90
USA Embroidery Logo French Terry Top
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USA Embroidery Logo French Terry Top

USA Embroidery Logo French Terry Top

$57.90
$57.90
Striped Pullover Top With A Popover Collar And Relaxed Short Sleeves
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Striped Pullover Top With A Popover Collar And Relaxed Short Sleeves

Striped Pullover Top With A Popover Collar And Relaxed Short Sleeves

$51.90
$51.90
Floral Flutter Sleeve Blouse With Contrast V-Neck Binding
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Floral Flutter Sleeve Blouse With Contrast V-Neck Binding

Floral Flutter Sleeve Blouse With Contrast V-Neck Binding

$48.90
$48.90
USA Short Sleeve French Terry Top
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USA Short Sleeve French Terry Top

USA Short Sleeve French Terry Top

$44.90
$44.90
USA Short Sleeve Sweatshirt With V-Neck
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USA Short Sleeve Sweatshirt With V-Neck

USA Short Sleeve Sweatshirt With V-Neck

$44.90
$44.90
Short Sleeve American Flag Patch Top
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Short Sleeve American Flag Patch Top

On Sale

Short Sleeve American Flag Patch Top

$39.99
$48.90 $39.99
Sale
Pink Bandana Maxi Dress
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Pink Bandana Maxi Dress

Pink Bandana Maxi Dress

$53.90
$53.90
Aztec-Inspired Denim Jacket
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Aztec-Inspired Denim Jacket

Aztec-Inspired Denim Jacket

$91.90
$91.90
Sleeveless French Terry Top with Contrast Patch Detail
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Sleeveless French Terry Top with Contrast Patch Detail

Sleeveless French Terry Top with Contrast Patch Detail

$48.90
$48.90
Patchwork Paisley Print Dolman Short Sleeve Top
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Patchwork Paisley Print Dolman Short Sleeve Top

Patchwork Paisley Print Dolman Short Sleeve Top

$53.90
$53.90
Elastic Waist Striped Wide Leg Pants
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Elastic Waist Striped Wide Leg Pants

Elastic Waist Striped Wide Leg Pants

$49.90
$49.90
Denim Bow Front Sleeveless Vest
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Denim Bow Front Sleeveless Vest

Denim Bow Front Sleeveless Vest

$59.90
$59.90
Floral Print Wide Leg Pants
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Floral Print Wide Leg Pants

Floral Print Wide Leg Pants

$47.90
$47.90
Judy Blue LAYTON High-Rise Palazzo Jeans

Judy Blue LAYTON High-Rise Palazzo Jeans

Judy Blue LAYTON High-Rise Palazzo Jeans

$76.90
$76.90
Judy Blue SOMBRA Mid-Rise Palazzo Split Back Yoke Jeans
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Judy Blue SOMBRA Mid-Rise Palazzo Split Back Yoke Jeans

Judy Blue SOMBRA Mid-Rise Palazzo Split Back Yoke Jeans

$76.90
$76.90
Raw Edge Short Sleeve Button Down Boxy Cardigan
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Raw Edge Short Sleeve Button Down Boxy Cardigan

Raw Edge Short Sleeve Button Down Boxy Cardigan

$34.90
$34.90
Floral Border Print Detail Smocked Mini Dress
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Floral Border Print Detail Smocked Mini Dress

Floral Border Print Detail Smocked Mini Dress

$31.90
$31.90

No Back Gap. Tummy Control. Butt Lifting Fit.

Avery Denim Co.
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Avery Denim The Tailored Trouser - Classic Blue

Avery Denim The Tailored Trouser - Classic Blue

Avery Denim The Tailored Trouser - Classic Blue

$88.00
$88.00
Avery Denim - The Classic Straight - Light Vintage Blue

Avery Denim - The Classic Straight - Light Vintage Blue

Avery Denim - The Classic Straight - Light Vintage Blue

$88.00
$88.00
Avery Denim - The Everyday Skinny - Classic Blue

Avery Denim - The Everyday Skinny - Classic Blue

Avery Denim - The Everyday Skinny - Classic Blue

$88.00
$88.00
Avery Denim The Modern Barrel - Vintage Indigo

Avery Denim The Modern Barrel - Vintage Indigo

Avery Denim The Modern Barrel - Vintage Indigo

$88.00
$88.00
The Statement Straight - Textured Classic Blue

The Statement Straight - Textured Classic Blue

The Statement Straight - Textured Classic Blue

$88.00
$88.00
AVERY - The Weekend Wide - Deep Indigo

AVERY - The Weekend Wide - Deep Indigo

AVERY - The Weekend Wide - Deep Indigo

$88.00
$88.00

Rave Reviews

What some of our 20k customers think...

“I love the way these shorts look, fit and feel!!! I was able to size down to a large and still have enough room! I wear the XL in my other Judy Blue shorts. By favorite pair of shorts, so far!!!”

Christina

“Just received my Avery Jeans. I love them!!! The fit and the customer service from Emma Lou's make everything so easy.”

Shelley

“Extremely soft and comfortable top that is absolutely perfect with white denim or regular denim! wore with white Judy blue kick flares and got TONS of compliments!”

Kayla

“I've ordered from Emma Lou's Boutique several times before, and this time, my daughter and I visited the Magnolia location. We were so thrilled we made the trip! The selection was truly amazing.”

Shannon

“This t-shirt is soft and has great colors. I love all my graphic T’s I get from Emma Lou’s!”

Beth

“My jeans were exactly as described, fit perfectly and arrived within a few days. I will be ordering again. I’m a very satisfied customer!”

Chere

“Got my Avery trouser jeans yesterday!!!! I am so EXCITED! THESE are the softest, best fitting jeans!!!! Tiffany you are amazing!! Thank you so much. (I'm going to need more, just sayin' 😊)”

MARSHA G.

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